How are you doing? Where are you right now? What’s your favourite colour? Without knowing anything about you, I have to assume a lot of things. This isn’t the ideal approach because I may not have your interest for long and you’ll watch an episode of House of Cards. Right?

To know and understand your audience you have to ask them questions. Often the answers may surprise you or not. Either way it’s good to check the temperature and dictate how you communicate to your target audiences.

Canada Games Centre Membership and Facility User Satisfaction Survey 2014
This study was researched and analysed by Corporate Research Associates (after an Request for Proposal process). Data was collected using a self-administered online questionnaire.

• Data was collected during the March 10-26, 2014 period. The survey required 12 minutes to complete, on average.
• The final data set was weighted to match the actual distribution of Current Members, Former Members, and Program Participants. There was also a comparison to the 2012 survey.

Canada Games Centre Membership and Facility User Satisfaction Survey 2012
This study was also researched and analysed by Corporate Research Associates. Data was collected using a self-administered online questionnaire.

• Data was collected during the March 15-29, 2012 period. The survey required 13 minutes to complete, on average.
• The final data set was weighted to match the actual distribution of Current Members, Former Members, and Program Participants.

Canada Games Centre End of Program Surveys
If you or your child has been registered in a program at the Canada Games Centre, it’s likely you received a survey (via Survey Monkey) requiring your feedback on how the program was delivered, the quality and knowledge of the instructors, time of day of then program etc. The feedback from these quarterly surveys greatly assist the recreation, aquatic and fitness departments in delivering top-notch programs.